Benefits and Uses of TitleZ

TitleZ provides fast, easy access to information about books published in the United States. Professionals from all areas of the book publishing industry will find TitleZ a powerful addition to their collection of publishing resources.

For Publishers
For Acquisition Editors
For Agents
For Authors
For Marketing/Sales
For Journalists
For Booksellers
For Others

For Publishers

* Evaluate proposed titles/topics. Using TitleZ, you can quickly assess the potential of a given topic, title or author. See how other books on that topic have performed over time and easily get a sense of whether the market is saturated, whether other books on that topic have succeeded or failed. Before you invest in a book’s development, assess its market potential quickly and easily.

* Compare competitive titles. How is the book you’re thinking of publishing different or better than current titles? With TitleZ, you immediately get a list of books on a specific topic, along with their historic sales rankings and descriptions. This gives you a detailed list in a fraction of the time it would take you using Amazon alone or other book sales tracking programs.

* Evaluate authors. With TitleZ, you can assess how well an author’s books have performed over time, especially in relation to other books on similar topics. No need to rely on just one day’s Amazon ranking to judge an author’s performance, and it’s much easier than wading through complicated data from other book tracking sources..

* Get design ideas. TitleZ returns pictures of book covers along with sales ranking data, so you can quickly see what competitive books look like.

* Get insight on pricing. TitleZ returns data on the price of competitive titles. This helps you determine the right price for your books.

* Get insight on timing. TitleZ has been tracking titles since November 1, 2004. Over time, you will be able to track how well certain types of books do at different times of year. Do diet books only peak the first few months of the year? Is it better to release a book on football before Father’s Day or before the start of the season?

* Choose Amazon promotions. Amazon offers many paid promotional opportunities for publishers; using TitleZ, publishers can make the most effective use of their marketing dollars. For instance, one Amazon program is “Buy X, Get Y.” (This is listed on Amazon as “Best Value.”) With “Buy X, Get Y,” customers get a discount when they buy two books together. Publishers choose which book they’d like to be linked with. Using Title Z, publishers can determine which title(s) are the best use for their promotional dollars.

* Assess the effectiveness of promotions. With TitleZ, you can see how sales ranks change on any given day, week, or other period of time. Get insight into whether sales increased relating to promotional appearances, tours, marketing activities, etc.

For Acquisition Editors

* Evaluate proposed titles/topics . Using TitleZ, you can quickly assess the potential of a given topic or title. See how other books on that topic have performed over time and easily get a sense of whether the market is saturated, whether other books on that topic have succeeded or failed. Before you invest in a book’s development, assess its market potential quickly and easily.

* Prepare reports. With just a couple clicks, you can easily prepare detailed reports on specific books.

For Agents

* Get data for book proposals. With just a couple clicks, you can easily prepare detailed reports on specific books. These reports can help you prepare more convincing book proposals.

* Evaluate proposed titles/topics . Using TitleZ, you can quickly assess the potential of a given topic or title. See how other books on any given topic have performed over time and easily get a sense of whether the market for that topic is saturated, whether other books on that topic have succeeded or failed. Before you invest in a book’s development, assess its market potential quickly and easily.

* Track your authors’ performance. With just a few clicks, you can easily track how well your authors’ books are doing. You can assess the impact of promotional appearances and other marketing activities by seeing how sales changed on any given day.

For Authors

* Strengthen your book proposals: Using TitleZ, you can easily find data on topics, competitive titles, and the historic performance of your earlier books. This data can help you prepare more convincing book proposals.

* Track your book’s performance. With just a few clicks, you can easily track how well your books are doing. You can assess the impact of promotional appearances and other marketing activities by seeing how sales changed on any given day.

* Compare competitive titles. How is the book you’re thinking of writing different or better than current titles? With TitleZ, you immediately get a list of books on a specific topic, along with their historic sales rankings and descriptions. This gives you a detailed list in a fraction of the time it would take you using Amazon alone or other book sales tracking programs.

* Evaluate proposed titles/topics . Using TitleZ, you can quickly assess the potential of a given topic. See how other books on that topic have performed over time and easily get a sense of whether the market for that topic is saturated, whether other books on that topic have succeeded or failed.

For Booksellers

* Get insight on ordering . With just a few clicks on TitleZ, you can identify trends with book-buying consumers. What topics are hot? Go far beyond the top 10 or 100 bestsellers to see which topics within a given topic area are gaining in interest, which are declining.

*Track book trends. Track book trends and sales over time to gain more insight on what types of books resonate with the book-buying public.

* Discover authors for events. By searching on a keyword relating to a topic of interest, quickly locate the bestselling authors on topics.

For Journalists

* Identify trends. With just a few clicks on TitleZ, you can identify trends with book-buying consumers. Go far beyond the top 10 or 100 bestsellers to see which topics within a given topic area are gaining in interest, which are declining. For example, a travel writer who wants ideas on what travel destinations are of most interest over the last three months, can get article ideas fast.

* Discover authors to interview. By searching on a keyword relating to a topic of interest, quickly locate the bestselling authors on that topic.

*Track book trends. Book reviewers can track book trends and sales over time to gather ideas on which books to review and to see how books are performing. Journalists covering the publishing/media industries can spot trends and dig deeper for their stories.

For Others

Professionals involved in book marketing, sales, promotion, services, and much more will find TitleZ an invaluable tool.

* Discover authors. By searching on a keyword relating to a topic of interest, quickly locate the bestselling or up-and-coming authors on a topic.

* Get design ideas. TitleZ returns pictures of book covers along with sales ranking data, so you can quickly see what competitive books look like.

* Get insight on pricing. TitleZ returns data on the price of competitive titles. This helps you determine the right price for a book.

Click here for the TitleZ homepage.